There are no barriers to entry for almost the entire social recreational dance industry. Anyone can easily get into most of the businesses.
Exceptions
Nightclubs for Early Adults: The '20-somethings Nightclub business' is an exception. That part of the industry requires capital, expertise, experience and more to enter.
DanceSport Competition Major Events: The DanceSport part of the industry is more developed than the social recreational side. Even so, almost all of the DanceSport industry has no effective barriers to entry, the exception being that becoming a new organizer of major DanceSport events requires some assets and attributes; nevertheless it's easily doable.
This is a judgment call at this stage. We are not at take-off and are still in stagnation and decline in various parts of the industry.
My opinion is that the industry is ripe and ready for development.
The opportunities are for leaders not for followers/imitators. Since the process has not yet begun, there is no bandwagon; and followership is irrelevant at this time.
"Strategic Opportunities in Social Recreational Dance Markets" is focused on the why and how of my fundamental vision: Social recreational dancing easily has the potential to be a much more significant activity than it now is. Social recreational dancing is currently realizing only a very small part of its potential. In business terms, social recreational dancing could easily be a much larger industry.